Crazy startup schedules

Being a founder is hard. And the first thing to go is time for family and friends. I know you don't intend to leave behind a string of broken promises, but you're caught in the middle of this very dynamic system that often seems like it depends entirely on you.

Product issues. Upset customers. Fickle employees. And by the time you've finished everything on that to-do list, another dozen items have piled up. Not least yet another update call with your (sometimes clueless) investors. And all the while the emails keep piling up. Oh, and there's another ten Slack notifications (Dear Stewart Butterfield, it was supposed to make things _better_).

One of the analogies I take from sports coaching is: no professional athlete works 24 hours a day. Pacing is a critical part of training. Setting impossible expectations for yourself is debilitating - you feel like you're not making progress. And you just can't put in a great performance when you're exhausted.

Stop chasing the urgent and focus on the important. Give yourself time to breathe. Find breaks to re-energize. Go home to tuck in your kids and keep the romance alive.

I encourage founders to be clear on what they're not going to do. That often creates a significant amount of space in their heads and in their day.

Take that, Michael Moritz.